John Watson for Santa Cruz Real Estate - (831)428-3296: Are You a Ghost?

Are You a Ghost?

what sellers see What's the problem with this image?

With most of our clients Googling us before we know who they are it is more important than ever for you to have an online presence. 

What do you think the seller sees if they see this sillouette?

In my opinion they see an agent that put in 50% effort.  The agent started the profile but never took the time to add their picture, personal and professional information.

Who do you think they will call after their extensive online research?

Will the seller hire sillouette man or will they pass over him? 

Will they choose someone who has taken the time to complete the online profile and included a picture?  Someone who has listed personal and professional information in many places online? 


I am not suggesting that because someone in not online they are not a good Realtor.  The fact is that most people today research real estate and people they intend to work with online before they make the call. My call to action to you is to complete four online profiles this month complete with picture.  These profiles cost nothing financially but you may have a love to gain.


Here are three sites with FREE profiles to get you started, Trulia.Com, or


Google Tye and John Watson

Comment balloon 8 commentsJohn Watson • September 11 2011 02:50AM


Good point and it is true if you want to know about someone they need a profile.

Posted by Tim Lorenz, 949 874-2247 (TIM LORENZ - Elite Home Sales Team) over 6 years ago

It only takes a few minutes to post a profile and photo and it makes a huge difference if someone is trying to find out about you. Take the time to eliminate the ghost.

Posted by Doug Bullwinkel, NMLS #281609 (Envoy Mortgage) over 6 years ago

Your absolutely correct. Most people may forget your name but if you have a picutre they may not forget your face. I always remember a face, although I may forget your name. It is nice to have them both together.

Posted by Ron T. Weems Jr. (Weems Property Group | KW Northwest) over 6 years ago

The blank screen "ghost" does sort of scare me off from clicking on it.  I want to see the face!

Posted by Chuck Carstensen, Minnesota Real Estate Expert (RE/MAX Results) over 6 years ago

I think they should hire this ghost.

Taken on a roof with my thermal camera.

Yes, he is really there.  Just sitting there.  On the roof.

Posted by Jay Markanich, Home Inspector - servicing all Northern Virginia (Jay Markanich Real Estate Inspections, LLC) over 6 years ago

It depends where this is seen and how many other ghosts there are. If everyone is a ghost, becasue someone uploaded a dataset and the agents haven't found it, I am less bothered than when found on a site like active rain where agents have to sign up to participate.

Posted by Daniel H. Fisher, MCRP - Charlotte Real Estate, NC or SC ( (704) 617-3544) over 6 years ago

Good advice!  I've lost 80 pounds and changed my hair, I need to get on and UPDATE my profiles everywhere, which is a daunting task!

Posted by Janna Scharf, Coeur d'Alene Idaho Real Estate Expert (Keller Williams Realty Coeur d'Alene) over 6 years ago

Thanks everyone for the comments!  And WOW Janna- congratulations on your accomplishemnts!

Posted by John Watson, Santa Cruz Real Estate (831)428-3296 (Century 21 LAD Realty) over 6 years ago